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Julie Barrett is a freelance writer and photographer based in Plano, TX.

More Promotional Fail

Fresh (almost) daily from Julie Barrett


This morning I woke up to not one, but two promotional e-mails from the same entity - to two different e-mail addresses.

This appears to be another misguided case of, "I'll just write everyone in my address book and apologize if they complain." Sorry, but that's not the way it works. Folks, this is basic e-mail etiquette.

Yes, I'm happy when I get published, but I don't spam my entire address list every time I have an announcement. That's why I have a blog, and that's why you should, too.

I wouldn't even mind one announcement from a writer or publisher or business contact that said they were putting together a list and to respond if I'm interested. But to just assume that I want your mailings is wrong. Oh, and if that first commercial mailing has opt-out instructions, that would work as well. It's doubly wrong to assume I want to continue to get your mailings.

In a related vein, read this article by Kelly McCollough at Science Fiction & Fantasy Novelists. The clue that a lot of writers are missing? Be professional. It's that simple.

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Filed under: Self-Promotion   Writing         
6/16/2009 8:07:34 PM
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